NnekaWhy having a long homepage works for Lambda SchoolWhen your solution is novel, you have more explaining to do7 min read·Oct 6, 2020----
NnekaHow Kuda Bank drove the adoption of their app even before they launchedA teardown of Kuda’s onboarding flow for new users10 min read·Sep 10, 2020----
NnekaHow Todoist stands out in a sea of productivity apps: Features PageThis is the 2nd instalment in a two-part series of how Todoist nails product messaging7 min read·Aug 23, 2020----
NnekaHow Todoist stands out in a sea of productivity apps: The HomepageThis is the 1st instalment in a two-part series of how Todoist nails product messaging6 min read·Aug 19, 2020----
NnekaHow Hopin lets you experience their product without bringing out your credit card.When you have such a product with endless possibilities, how do you get people to see this without getting overwhelmed?9 min read·Jul 15, 2020----
NnekainPMAfricaIs PiggyVest’s Homepage Copy Leveraging Their Biggest Strength?I tear down the copy on PiggyVest’s homepage explaining how they talk about their product. I go on to rewrite some parts of their copy.13 min read·Jun 29, 2020--1--1
NnekaDoes my business need a marketing strategy?If you don’t want your business to be a leaking bucket then you do.6 min read·Jun 14, 2020----
NnekaHow to know if account-based marketing is right for your organizationTo take on a more strategic and efficient way to reaching leads and closing them.5 min read·Jun 7, 2020----
NnekaThe 411 on Linkedin & YouTube AdsWhat you need to know before sinking money into Linkedin or YouTube Ads6 min read·May 30, 2020----
NnekaHit or Miss? — A Teardown of Paystack’s Landing PageBased on my expertise, I painstakingly analyze their landing page to tell you what they did right and how it drives better conversions9 min read·May 29, 2020--1--1